Branding and marketing
for higher education

Some challenges education brands have to tackle:

Today, the education space is more competitive than it ever was, with an increasing number of institutions entering. In this environment, it becomes difficult for institutions, particularly newer ones, to stand out and establish themselves as a strong player.

Gaining a parent’s trust is vital for an educational institution. Only when parents believe that the institution is capable of providing their child with the education and attention they deserve, will they be willing to enroll their children in it.

Not every potential student who registers for a course actually joins it. It can be very difficult and time-consuming for institutions to follow up on leads and ensure that they convert.

How do
we do it?

Build thought leadership
through content marketing

Gaining a reputation as an expert in a field can be invaluable for institutions as it helps them gain brand recognition and build trust. Through effective use of content marketing, educational institutions can nurture relationships with both students and parents as well as strengthen their brand.

68%

reduction in CPLs

Get discovered on Google
and increase your leads

Our content team along with our Search Engine Optimisation (SEO) specialists use a variety of on-page and off-page SEO techniques to drive higher organic traffic to your website. This helps your brand become more discoverable and is crucial to increasing leads.

75%

increase in digital leads

Gain greater brand credibility
through influencer marketing

Influencer marketing helps build credibility and trust in an institution as both parents and students alike are most likely to trust recommendations from influencers they follow.

Reach

millions of potential students

What’s Next?

Collaboration begins with a conversation. Whether you’re interested in discussing a new project or simply wish to find out more about our services and what we can do for you, we are here to help. Let's get the conversation going.

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